Wednesday, October 7, 2020

COVID-19 and Pop Culture

 In the United States, pop culture has been heavily influenced by COVID-19. Due to quarantine, people have been more driven than ever before to revert to social media or streaming services for entertainment. People feel connected to their social life by keeping up with what's happening on social media, or they feel like they're in touch with a cultural output by binge watching the latest show everyone is talking about. In the US, movie release dates were postponed, while streaming services found a way for people to pay for these movies in the comfort of their own home. Streaming services have worked to reach the masses by having ads on social media flaunting what they have going on. When looking into social media, it's clear to see how popular culture has been influenced by COVID-19. Tweets and memes circulate the media so often that people all over the United States can connect on one topic from their own bed. They can stay current on what's "relevant" while talking about the new trend on Tik Tok. Ads for movies, such as Mulan, circulated on all social media platforms before they were released on streaming services, but before COVID trailers were just shown on television or at the movie theaters.

Pop culture has also been affected by COVID-19 in other countries such as South Korea, Hong Kong, and Thailand. The K-pop group Green Day was scheduled for a tour across various Asian countries before canceling due to the COVID outbreak. They announced that they would reschedule dates once things were more clear regarding what will happen with COVID-19. Fans have been holding on to their tickets while actively following the group on their social media platforms. Influencers have made quite the impact on pop culture due to the eagerness for entertainment in a world where social media is so prevalent. As things progress and change, pop culture will continue to be influenced by COVID.

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